The numbers
Quoting, invoicing, what to charge
The structures nobody taught you on the tools — the bit that decides whether you actually get paid.
The flagship · 12-month program · July 2026Turn handy into
Turn handy into
a business that pays you properly.
Twelve months with me — from skilled to self-employed, building toward $10K+ a month by the end of year one. A real program with a start and a finish, not a course you forget by Friday.
30+ years on the tools · three businesses built · led by Penny Petridis
Sound familiar?You don't get stuck on the trade.
You don't get stuck on the trade.
You get stuck on everything around it.
You can do the work, or you're ready to learn it fast. What stops most women is the business — and that's completely normal. Penny did exactly that for years.
The fear
"What if I get it wrong?"
Scared of landing a job and not doing it right. You don't want to lose money or look unprofessional.
The work
One-off jobs, not income
You want recurring clients and predictable money, not a different scramble every week.
The game changer
Every job, run past the room before you start.
Most coaching is theory. This isn't. Every week you bring your real jobs to the group and work through them together — before you pick up a tool: what to do, how to do it, what to charge. No second-guessing. No costly mistakes.
Weekly Job Clarity Calls — your jobs, sorted before you start.
What's included
Twelve months, in one place.
- Weekly group coaching with me — weekly for the first three months, then fortnightly.
- Weekly Job Clarity Calls — your real jobs, sorted before you start.
- Three private 1:1s with me — months 3, 6 and 9.
- 24/7 Penny.ai — me, more or less, on tap. My way of working it out, not a Google rabbit hole.
- Private community + WhatsApp — someone to message before the job, not after it's gone wrong.
- Specialists on call — operations, finance, marketing and tech, dropped in when your cohort hits that wall.
- The template library — the "no mates' rates" script, the price-rise letter, the review-request SMS, the quote that wins.
- Pricing & quoting system — turn the $400 quote into the $900 one it should've been.
The faculty
Not just me — a whole corner.
I carry the trade and the business. Behind me sit four specialists who drop in exactly when a cohort hits that wall.
Operations & Systems
The admin that runs without you.
Finance
Pricing, cashflow, paying yourself first.
Marketing
Getting found and booked, honestly.
Tech
The tools that do the boring bits for you.
By the end of year one
$10K+ a month, paying yourself first.
The year-one goal we build toward, and the income that buys back your time.
"It's not only about how you get jobs. It's that when you get them — especially when you're new — you do them correctly, charge for them properly, and don't burn yourself in the process."Penny Petridis · Founder
Ten spots. By application.
A short application, then a real chat with me. We work out the fit together.